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Emotional Branding: What we can learn from Iconic Brands
Let's delve into the strategies and campaigns of iconic brands that have mastered emotional branding and examine the outcomes.
Janais van Eck
Jun 28, 20244 min read
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5 Tips On Turning Your Passion into a Paid-Gig
Maybe you're in a corporate job, but climbing that corporate ladder doesn't sound quite as appealing as it did a few years ago. Instead...
Janais van Eck
Nov 10, 20233 min read
10
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How to Boldly Define Your Startup's Brand Identity
In a time saturated with startups screaming for attention, the art of crafting a brand identity that resonates with audiences, stands out...
Janais van Eck
Nov 1, 20232 min read
29
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The Power of Colour Psychology in Branding and Marketing: A Palette of Success
In the competitive world of business and marketing, One of the most potent tools at a marketer's disposal is colour psychology.
Janais van Eck
Aug 1, 20233 min read
14
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3 Ways To Make Your Business Look More Professional
Learn about the 3 key areas in your business to build towards that professionalism
Janais van Eck
May 16, 20233 min read
31
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A sneak peek into our process at Sprig Co. Studio
Through trial and error, learning and expertise, Sprig Co Studio has constructed a streamlined yet detailed process for brand design.
Janais van Eck
Feb 23, 20223 min read
42
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When should I invest in a rebrand?
Rebranding can be a powerful tool for a business and sometimes a very necessary one. Find out if it's time for your business to rebrand.
Janais van Eck
Feb 11, 20223 min read
19
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